• business pulse mentor

    How a business mentor can give your business the boost it needs

    About 18 months ago I was on my knees and so was my business. It’s not that I had too little work and we were going down the toilet. Rather I had plenty but I was disorganised, chaotic and struggling to handle it. Things were very reactive rather than proactive and I would lurch from …

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  • raspberry and chocolate party cakes

    How much does it cost to bake a cake?

      How much does it cost to bake a cake? Have you ever asked yourself that question when looking to buy a cake and thought surely it can’t be that much, it’s flour, eggs, butter and sugar after all. But we thought it would be fun to actually drill down into the figures so you know …

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  • Four ways cake can help you build a positive company culture

            Whether your business is large or small it will have a company culture. It’s not always something that’s easy to define but it’s there, and depending on whether it’s fantastic or toxic it can either help or hinder your business growth. I once worked for a company, which shall remain nameless, …

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  • Corporate gingerbread gifts and gingerbread houses

    Corporate gingerbread gifts – why you NEED them for your clients

    I’m going to do it. Yes. I really am. I am mentioning the C-word… Christmas for all you dirty minded folk out there! I know it’s only July but there are just 161 sleeps until Christmas Day and if I’m starting to think about gingerbread gifts so should you. I daresay we probably think about …

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  • Branded cakes – Five reasons you need to send them to your clients

    It can be difficult creating a lasting impression with your clients, one that makes you stand out in their minds and come to you again and again for your product or service. Sending them branded cakes or indeed cupcakes is a great way to plant your business firmly in their minds. Plus they’ll think you’re …

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  • harry potter sorting hat cake

    Harry Potter Cake

    We were asked to create a very fabulous Harry Potter cake back in November and I have to say it turned out bloody brilliant even if I do say so myself. I flipping loved doing this cake and getting all the elements in there – the sorting hat, the glass, the wand and the snitch …

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  • Cake pricing - how much should you charge?

    Cake Pricing: Know what you’re worth and don’t be shy about it

    Cake pricing is something that comes up time and time again for cake decorators and is something of an Achilles heel among us. Even experienced cake decorators still struggle with it – have I priced too high? Have I priced too low? Am I better or worse than my competitors? Will people think I am …

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  • Zoella Cake – pretty rainbows and hidden surprises

    I can’t quite believe we have just made a cake for Zoella – yes, I had to ask who she was too but if you’re under 25 you know. It’s not every day though that we get asked to make a cake for a bona fide celebrity but when Blink Publishing got in touch and asked us …

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  • airbrushed make up cake on Brighton Beach

    Our 2015 Cakes Restrospective

    I simply can’t believe another year has flown by so damn fast. I had all these grand plans and we have only managed to achieve a fraction of them, which leaves plenty of scope for more stuff in 2016. Our 2015 cakes though were fricking awesome and we are lucky to have some fantastic clients who …

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  • Lego cake with traditional royal icing and piping on it

    Lego Cakes

    Everyone loves lego, young or old but it takes a bold person to decide to have it on their wedding cake. And yet, we are seeing an increasing number of people decide to introduce a bit of lego into their design. What I love about this is it perfectly combines traditional wedding cakes with a …

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